Leading news, jobs and entertainment portal in Nigeria Naij.com, is helping to bring free mobile internet to Nigerians via the MTN network. This has been made possible through Opera’s Sponsored Web Pass, which allows operators to package their data in a user-friendly way. At the click of a button, users can get online and explore what the mobile internet has to offer.
A first-of-its-kind initiative in Africa, Naij.com is sponsoring a massive one million days of internet for subscribers on the MTN network between from June 17th. MTN users will be able to activate their free day of internet and will be able to browse all websites using Opera Mini.
“As a company committed to providing engaging online content for Nigerians, we’re thrilled to also provide them with a day of mobile internet,” said Goke Olaegbe, Country Group Head at Naij.com.
Working together to boost Nigeria’s mobile internet usage
With over 20 million Opera Mini users in Nigeria, 60 million MTN subscribers and more than 12 million monthly Naij.com readers, the collaboration is a unique opportunity to bring mobile users online for the first time. Whilst Nigeria’s mobile penetration is rapidly expanding, mobile data usage is still low at around 38%. This initiative aims to give users the opportunity to get a ‘taste’ of the internet and understand how it might benefit them.
“Connecting more people, wherever they are and helping them to do more with their data will always be in the forefront of what we do at Opera. Partnerships like this are key to achieving our goals” added Richard Monday, VP Africa for Opera Software.
Tsola Barrow, Acting Chief Enterprise Solutions Officer at MTN Business, further supported the initiative, stating, “This initiative is not only in line with our vision to deliver a bold, new digital world to our customers but also underpins our mission to make the lives of customers on Africa’s largest network a whole lot brighter. We also truly believe in the power of bringing people online via the devices they use every day. Opera’s Sponsored Web Pass helps take the fear out of using mobile internet for the first time.”
Get access to a free day of internet by going to webpass.opera.com using Opera Mini on the MTN network, but hurry – there are only 40,000 passes available each day!